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Google Analytics is changing, and becoming more complex. Do you need GA 4? Here's a summary of the top analytics tools your nonprofit website can use to measure its performance, and how to find one that's right for you. 

Practical advice on writing helpful alternative text and captions for your images.

If you've logged into your Google Analytics dashboard recently, you probably noticed this message, "Universal Analytics will no longer process new data in standard properties beginning July 1, 2023. Prepare now by setting up and switching over to a Google Analytics 4 property.” So what exactly does that mean? In short, you will need to either upgrade to the new version of Google Analytics or use another system to gain insight into your site traffic.

Folks often ask us, “What are the things that can make website redesign and rebuild projects more expensive?” The quick answer: things that take up a lot of time. The longer answer: over many years and hundreds of projects, we can tell you exactly what the biggest cost drivers usually are. Here are our top 5 hits:

1. Design & Development
2. Stakeholder Wrangling, Internal Capacity, & Timeline
3. Content Migration
4. CMS: Drupal vs WordPress
5. Transactional vs Consultative Partnerships

There are ways to save time and cost in some of these areas; others can’t be cut. Let’s dive in and explore each a bit more.

Last year, we at DevCollaborative became maintainers of the Maxlength Drupal module. Numerous usability tests, 32 commits and 35 contributors later we've reached a stable release for the project.